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Emory Goizueta MBA Essay Tips




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Emory Goizueta MBA Essay Tips 2022-2023


Essay 1

Define your short-term post-MBA career goals. How are your professional strengths, past experience and personal attributes aligned with these goals? (300 words)

Essay 1 Tips

The goal essay requires you to clearly articulate the industry and function you want to work post-MBA. Don't be vague! Mention specifically the role you want to take up after the MBA. And to do that credibly, you will have to conduct research on job opportunities, identify your target companies, and make a compelling case for why you would be an attractive candidate for your potential employers.

We strongly recommend that you talk to current students and alums in the industry, the function of your choice and find out how the business school helped them reach their career goals. You can also talk to the career development center and learn about the resources that will be available to you.

When you decide to work with us, the first thing we do is help you refine your career goals.

We will start by understanding your past experiences and your aspirations. Then we will help you make a compelling case for your goals while highlighting your strengths, uniqueness, and attractiveness for future employers.



Essay 2

The business school is named for Roberto C. Goizueta, former Chairman and CEO of The Coca-Cola Company, who led the organization for 16 years, extending its global reach, quadrupling consumption, building brand responsibility, and creating unprecedented shareholder wealth. Mr. Goizueta's core values guide us in educating Principled Leaders for Global Enterprise.
Provide an example of your leadership - professional or personal - and explain what you learned about yourself through the experience. (300 words)

Essay 2 Tips

Have you read a short story or an article in which YOU were the hero? This essay should read exactly like that.

Each person has knowledge and qualities that grant him or her the potential to lead in extraordinary ways. This essay is the perfect medium for putting down your leadership experiences (or potential) on paper.

Assemble your most significant leadership experiences till date and select one or more instances to portray your leadership capacity in the best light. While you can go back in time in case you want to show leadership progression, do not be stuck in a time capsule. Try to focus a substantial portion of the essay on recent experiences.

Once you select a story, use it to cover your attitude and approach to leadership. Since the question asks you to write about what you learned- the tone of the essay should be reflective and not demonstrative.



Essay 3

What are you looking to gain from Goizueta's MBA degree and how do you see yourself contributing to the Goizueta community? (200 words)

Essay 3 Tips

The first part of the question is 'why MBA' question and how Goizueta MBA can specifically help you reach your career goals. If you have clearly articulated your answers - this part will be easy.

The second part about contribution requires you to have a good understanding of Goizueta MBA program and your own strengths and how you can leverage them to add value to the community.



Optional Essay

If you have additional information or feel there are extenuating circumstances which you would like to share with the MBA Admissions Committee (i.e. unexplained gaps in work experience, choice of recommenders, academic performance issues, areas of weakness in application). Please limit your response to 250 words.

Optional Essay Tips

You can utilize this space if you have to address a possible weakness in your application OR if you want to highlight your strengths that you could not effectively capture in other essays, resume and other parts of application.

Some of the possible weaknesses that you can address: lack of recommendation letter from current direct supervisor, low GPA, GMAT scores, any gaps in your resume or any other factor which you think needs to be explained or else might be construed against you. Comment on your shortcomings with intelligence, perspective and credibility: giving vague excuses or blaming others for your failures will be counter-productive. Explain the issues clearly and maintain greater focus on the corrective actions taken.

Feel free to use this this essay to highlight exceptional aspects of your candidature that could not be accommodated in the other essays. Since this essay does not have to be limited to a single theme or event, disparate yet impressive info points can be quoted.



Reapplicant Essay

[In addition to question 1 and 2 above]. Please explain how you have improved your candidacy for Goizueta Business School's MBA Program since your last application. (250 words)

Reapplicant Essay Tips

You have to emphatically convince the Emory admissions committee that this new Version 2.00 of you is better, brighter, worthier.

Jot down EVERY improvement you have made in EVERY aspect of your life. This will help you build an initial image of the Version 2.0 applicant. Through your experiences and achievements since you last applied, illustrate how you can contribute better to Emory, gain more from it and are in a better position to achieve your short/long term goals. Been promoted? Got awards? Won new assignments? Mention 'em all.

Make a stronger case for your goals by specifying why/how you have greater skills, experience, perspective etc. to make your dreams come true - long term and short term. Preferably stick with the goal/s given last year; in case your goals are different, you better have good reasons as you will definitely have to put it down in the essay.

Good luck!




Emory MBA Videos


Within the application, you will be provided with a question to answer. You will have 30 seconds to gather your thoughts and prepare your answer. You will then have up to 60 seconds to respond to the question. You will be permitted 3 attempts to record your video essay, however each opportunity could present a different question.



Emory MBA Resume


Emory MBA application requires you to submit a one-page resume along with details about your employment and academics. The typical MBA resume format consists of employment, education, and extracurricular details.



Emory MBA Letters of Recommendation


In your Emory application, you will be asked to provide two MBA letters of recommendation. Emory prefers that these recommendations are professional in nature and suggests that you are thoughtful when selecting your recommenders, and make sure that you choose at least one person who knows you well in your current position such as a direct supervisor, project manager, or client.

Like many top business schools in the US, Emory accepts letter of recommendation questions from the GMAC MBA letter of recommendation template.



Emory MBA Interview


As is the policy with most top business schools, Emory MBA interviews are conducted only by invitation. Students typically would recieve an invite 4-6 weeks after submitting their MBA applications.

Emory MBA team says that the MBA admissions interview offers you the opportunity to explain more in depth your educational and career experiences to date, and to elaborate on your post-MBA career plans.

The interviewer is interested in both your professional accomplishments as well as your leadership and community achievements.

The interview is similar to a professional job interview, and as such you should dress in business attire and bring an updated copy of your résumé. Interviews last approximately 30 minutes.





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